When Rogers Marvel Architects split up into two firms, Rob Rogers needed a new identity. The branding was done through a collaboration between Rogers Partners' in-house marketing team and Pentagram. Sketches of the new website were made but a bulk of the pages were not yet designed and the CMS was not yet thought out.
As the firm was rushing to move locations and continue operations, the site had to be completed in an incredible pace. The entire site was operational within three weeks with an extra two weeks for adding in dozens of projects, bug fixes, and a mobile version.